Amazon Main Product Image

disclosure

AI-generated people are tagged

If a photorealistic person in your image was generated by AI, Amazon requires the keyword contains-synthetic-performer in the image's XMP metadata (dc:subject).

Required: AI people tagged · checked against the source on 2026-09-29

Required

AI people tagged

Severity: warning

How we measure it

An AI vision model looks at a reduced copy of your image and answers a fixed set of questions — is anything in the frame besides the product, is it a real photograph, is a photorealistic person shown. It can mark a rule as passed or ask you to check it yourself — it never fails an image on its own. Where a rule also needs the file's metadata (like Amazon's tag for AI-generated people), we read it from the file you uploaded.

vision_review

Check your image against this rule

Your photo is checked against this rule and every other Amazon Main Product Image rule in one go.

Drop a product photo hereJPEG or PNG · up to 10 MB · checked against Amazon's main-image rulesChoose file

Free · no signup · private to you

Source

Amazon Seller Central: Product image guide
Rule version
v1
Effective since
2026-09-30
Last verified
2026-09-29

When the platform changes this requirement we publish a new version. Past verdicts keep pointing at the version they were checked against.

Version history

  1. v1 · 2026-09-30First published: AI people taggedAmazon now asks sellers to tag images with photorealistic AI-generated people so it can show a disclosure.
All rule changes
See all Amazon Main Product Image rules