Facebook & Instagram Shops

dimensions

At least 500 × 500 pixels

Shops on Facebook and Instagram need product images of at least 500 × 500 pixels.

Required: ≥ 500 px (shorter side) · checked against the source on 2026-10-01

Required

≥ 500 px (shorter side)

Severity: hard fail — the image is rejected

How we measure it

We read the image's width, height and megapixels, measure how varied its colours are, and look for a uniform coloured band running around all four edges (a border).

image_stats

Check your image against this rule

Your photo is checked against this rule and every other Facebook & Instagram Shops rule in one go.

Drop a product photo hereJPEG or PNG · up to 10 MB · checked against Amazon's main-image rulesChoose file

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Source

Meta Business Help Centre: Product image specifications for catalogues
Rule version
v1
Effective since
2026-10-01
Last verified
2026-10-01

When the platform changes this requirement we publish a new version. Past verdicts keep pointing at the version they were checked against.

Version history

  1. v1 · 2026-10-01First published: ≥ 500 px (shorter side)Meta: Shops images must be at least 500 × 500 px.
All rule changes
See all Facebook & Instagram Shops rules